Videos are the best way to show your authentication and skills in front of the audience. And compared to text content, video content attracts more users on the internet. That’s why business promotes tutorial video and webinars to collect email ids of users to make a strong connection with them.
An email marketing campaign is successful only when the analytical report displays growth in the email open and click-through rate. If you are looking to boost your email open rate, increase your click-through rate and decrease the unsubscribe rate. Then start using an email marketing segmentation strategy to pick out the best email that can benefit your business. Continue reading
Social media is one of the best inbound marketing channel that can help you in getting in touch with the maximum number of users. But if you want your user to know about your products and stay connected with your business then you have to include them in your email list. Social media fans and followers numbers may impress you but are they benefiting your business? Do you have your social media follower’s email in your email list? Continue reading
A healthy email list with active subscribers is one of the most important criteria for the successful email marketing campaign. That’s why small and large scale businesses concentrate on growing their email list. Increasing the number of qualified emails in an email list is a difficult job only when you don’t pay attention to your prospects needs. If your content is fulfilling your prospects’ needs then it automatically becomes easy for a company to get their prospect’s personal details. Continue reading
With the increase in email users, businesses have started to divert and concentrate more on email marketing. And promotional emails are one of the important types of email that are used by many small and large scale businesses in grabbing their subscriber’s attention. Continue reading
Email Marketing has always been the most effective marketing channel for creating product awareness and sales. Most of the business send email to their subscribers because they know for every $1 spent on a campaign they are likely to generate $40. That’s why business creates various types of lead Magnets to generate a healthy and effect email list. Continue reading
Are you planning to create an Email newsletter template and looking for some tips on it?
Then you have arrived at the correct destination because this blog is all about tips and tricks on creating an attractive email newsletter that can convert your subscribers into paying customers. Continue reading
Email marketing is one of the most effective marketing strategies. With the increase in email users, most of the businesses have started to rely on email marketing to generate good revenue. But day by day it is becoming difficult to grab user attention on an email because everyday users are getting tons of promotional email. That’s why they have started to ignore all these promotional emails. Continue reading
Every day more than 205 Billion emails are sent to the email users and the numbers are expected to increase by 246 Billion before 2021. People receive tons of emails each day and most of the email remains unopened due to many reasons. And one of the most important reasons behind the downfall in email open rate is the email subject line. Even right now I have around 3,500 unopened emails in my inbox. Continue reading
Nowadays Contact form and opt-in have become least attractive and people generally don’t show any interest in filling out the form until your form is solving their problem. That’s why businesses use lead magnets to get their prospect’s details. If you own a business and looking to boost your business sales then consider getting an enticing lead magnet.
Every company seeks for new leads every day to boost their sales. That’s why they hire a marketer to generate new leads. But the question is how the lead is generated?
One of the most common answers you will find on the internet is “Lead Magnet”.
Email marketing is one of the most trusted marketing channels among larger and smaller businesses to achieve higher CTR (click-through rate). If an email campaign is structured properly with enticing subject line and template then you can achieve maximum open rate. Continue reading
Are you failing to achieve the desired email click-through rate percentage?
Is your email marketing campaign not giving you proper results?
If these are questions that are troubling you then you have landed in the right article where we are going to discuss what is email CTR and how to improve an under-performing email click-through rate percentage. Continue reading
Emails are considered to be one of the oldest but most effective ways of marketing. It plays an important role in today’s corporate world. That’s why email marketing is always included in almost every marketing strategy. Continue reading
Email Marketing is considered to be the most effective way of advertising brands and products. However, it is effective only when you can measure the performance of your email marketing campaign. Like other online marketing channels, email marketing also has some metrics that can help you in determining the success of your campaign.
PPC is considered to be one of the most effective ways of advertising when it comes to driving instant and converting traffic. One of the reasons why businesses are diverting more on PPC because of the search engine algorithm that makes your ad visible to highly targeted audiences. Continue reading
Nowadays many small businesses have good products and great potential to grab user attention and generate high revenue. But they fail to do it because they have a lack of knowledge on how to spread the awareness about the product and brand among users.
“Social Media Marketing” one of the most popular terms and medium that has helped various small and big businesses in showcasing their product in front of 3.48 Billion users. In today’s high-tech world everyone is aware of the size of social media. Continue reading
Emails have been around the user since the 1980s and till date, it is considered to be the most effective way of communication. People get emails every day, and it can be about official messages, newsletters, promo codes of the product, signup form, welcome message, new product arrival info, etc.
Every marketer and businesses want to know about the strategies involved in getting high search engine ranking. But knowing about the factors that can drop the rank of your website is also necessary in today’s online marketing world.
In the previous article, we have discussed What is SEO and How SEO can help in ranking your website on the top of the SERP. And in this article, we will be discussing in detail about On-page and Off-page activities with examples. Continue reading
SEO (Search Engine Optimization) is one of the most popular terms used in 2019 among small and large scale businesses. If you own a website or planning to publish a website, then the term SEO may sound familiar to you. Before going ahead in the article, we would like to draw your attention to something that may surprise you.
From the term content marketing, you can identify the subject matter of the article. In this article, we will be talking about what is content marketing? Why content marketing is important and various strategies involved in it. Top influencer and content creator says that having a quality and valuable content always helps a content marketer in getting more traffic.
The term SEO (Search Engine Optimization) and Content are very common among marketers and website owners. SEO is all about optimizing a website to bring it on the top of the SERP (search engine result page) to get more organic traffic. And Content is all about identifying the topic and producing educational, helpful and entertaining material that is consumed by the audience. Continue reading
Content creation and Content marketing is one of the essential parts of inbound marketing. Not only inbound marketing but the content has become one of the most important needs of human life. People generally find their answer in the form of content. It can be an article, blog, video, podcasts, etc. Continue reading
The terms inbound marketing and outbound marketing is very well known in the marketing field. As both focus on getting excellent and potential customers. But Both marketing techniques have different segments to grab user attention to make their business lucrative. Continue reading
In the Guerrilla marketing series, we have discussed various marketing practice like Ambush Marketing, Ambient Marketing, Stealth Marketing, Reverse Graffiti. In this article, we will be discussing one of the oldest and most common marketing strategy Promotional Sticker Marketing.
As we are moving forward in Guerrilla Marketing Series i.e. after Ambient Marketing, Ambush Marketing, and Stealth Marketing, we will be explaining to you about Reverse Graffiti marketing. Many of you might wonder and think what is reverse graffiti and what is the use of graffiti in the marketing field? Well, the same question was popping in my mind when I heard the word reverse graffiti for the first time. Big Brands and organizations have found many creative marketing strategies to advertise their product and Reverse Graffiti is among one of them.
Well, in this article I am going to highlight a term and draw your focus on Stealth Marketing. If you are following guerrilla marketing series, then after ambush marketing and ambient marketing one of the unnoticed marketing practice is Stealth marketing. Continue reading
In the previous article on Ambush Marketing, types and examples were explained to make you understand how creative marketing practice is used to highlight the brand name among the audience. In the succeeding series of Guerrilla Marketing, Ambient marketing is one of the most common terms used for spreading awareness about a product or brand. This article is all about creative marketing strategies and examples involved in ambient marketing. And how it has helped many advertisers to promote their brand and generate good ROI from it. Continue reading