A/B Testing and optimization for landing page
On a landing page A/B test to determine out why your visitors aren’t converting. Start with one element, then work through them all. A/B testing your landing pages for conversion optimization can make a huge difference. You should create multiple A/B test on your landing page to continuously test to optimize the right version of content for your visitors which converts them into customer.
What is landing page conversion optimization?
Landing page conversion optimization, or conversion rate optimization (CRO) is a process for increasing the numbers of visitors into customers or targeted audience. Customers or target audience can be any visitors taking the desired action on a webpage. It is commonly referred to as CRO.
What is landing page funnel or CRO funnel?
One of the most important aspects of conversion rate optimization is the term “funnel”. The term is a representation of the journey of a customer on a website or application towards a measurable goal. To conversion optimize your funnel on the landing page, you can create different customer personas and create a process for each of the persona. Create a measurable goal for each persona and do the same throughout your landing page.
What is A/B testing for landing pages and conversion optimization?
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