{"id":12085,"date":"2019-11-06T00:15:51","date_gmt":"2019-11-06T07:15:51","guid":{"rendered":"https:\/\/www.sfwpexperts.com\/?p=12085"},"modified":"2019-11-20T18:07:24","modified_gmt":"2019-11-21T01:07:24","slug":"guerrilla-marketing-series-promotional-stickers-marketing-strategies-and-example","status":"publish","type":"post","link":"https:\/\/www.sfwpexperts.com\/guerrilla-marketing-series-promotional-stickers-marketing-strategies-and-example\/","title":{"rendered":"Guerrilla Marketing Series: Promotional Stickers Marketing Strategies And Example"},"content":{"rendered":"

In the <\/span>Guerrilla marketing series<\/span><\/a>, we have discussed various marketing practice like<\/span> Ambush Marketing<\/span><\/a>,<\/span> Ambient Marketing<\/span><\/a>, <\/span>Stealth Marketing<\/span><\/a>, <\/span>Reverse Graffit<\/span><\/a>i. In this article, we will be discussing one of the oldest and most common marketing strategy Promotional Sticker Marketing.\u00a0<\/span><\/p>\n

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Sticker marketing is one of the oldest and most effective ways of advertising a product and brand. Many products, brands, small businesses, and politicians have grabbed people\u2019s attention using promotional stickers strategy. In Election, many Politicians and their marketing experts distribute <\/span>free promotional stickers to run their campaign.<\/span><\/p>\n

For the 2020 US presidential election Republican party is distributing free stickers to create awareness about the 2020 election and Donald Trump stating \u201cTrump Make America Great Again \u201c.<\/span><\/p>\n

Small Business also uses sticker marketing strategies to spread awareness about their product.\u00a0<\/span>This article is all about, different ways stickers help a brand and small business in their growth. I\u2019ll also explain how stickers and labels can create a bad impression on consumers about your brand or product.\u00a0<\/span><\/p>\n

Why small business diverts more on Sticker Marketing Strategy?<\/b><\/h2>\n

Since the 1800s,\u00a0 Sticker marketing is the most convenient and cost-effective way to market any product or brand logo. An attractive promotional custom sticker has always helped a brand in getting good business and spread awareness among customers. As it is cost-effective and more creative many small businesses divert on sticker marketing to get a good customer conversion.\u00a0<\/span><\/p>\n

There are Small businesses that create their brand logo and stickers according to their demographics which is said to be a smart marketing technique. Businesses consider age and location to be the main criteria in sticker promotion. There are times when a dull sticker and confusing message on the sticker can devalue your product or brand. But it is not always the case, businesses have to be smart and creative while creating their advertisement sticker.<\/span><\/p>\n

Many companies around display their brand logo in the form of stickers on the car windshield as it grabs public attention. Public transport like Buses, trains, bikes, ships, airplanes have always been the best source in sticker marketing.\u00a0<\/span><\/p>\n

Mostly these stickers become eye-catchy during traffic when people are not left with options other than looking around. That is the time when people start observing your brand sticker. Even if there is something written in small fonts there are 80% chances that people will read it.\u00a0 Brands and small businesses stick flyers inside and outside the buses and trains to create awareness. Nowadays there are animated online stickers available which are becoming more popular among youngsters.\u00a0<\/span><\/p>\n

Stickers and labels can be used in various ways:\u00a0<\/b><\/h3>\n