Is your existing WordPress website failing to offer your desired results? Are you looking to know why your business needs a custom-coded WordPress website design over a pre-built design? If these questions are troubling you then you have landed on the right article where we are going to answer one of the most frequently asked questions on Why should I hire an experienced WordPress website design company and get a custom-coded WordPress website designed by them?
Not to mention but WordPress has made it possible for all types of businesses to create and have their own website without having any prior coding knowledge. That is the reason why WordPress powers 39.6% of the total website on the internet. WordPress started as a CMS but now it is being used to create all kinds of websites for different industries. If you’re new to the WordPress industry then you might feel surprised but many enterprise-level businesses are also making use of WordPress to run their existing websites.
If you are looking to create a fully functioning WordPress website for your business then you always have access to the huge library of plugins and themes using which you can create a website design. But when it comes to creating a website that performs well in a competitive marketplace, matches your site visitor’s expectations, and encourages them to take action on your website then it’s always recommended to get a custom-coded website design for your business.
The pre-built theme might offer you a design that will help you to get started. But when it comes to creating a conversion-centric WordPress website there is a lot of backend research work involved. The pre-built theme might not offer you the freedom to customize every small act in the theme to match your needs. That is the reason why most leading businesses prefer to go with the custom-coded WordPress theme than the pre-built design.
Remember in today’s competitive marketplace to compete with the pre-existing website in your niche can be difficult for new beginners regardless of how evasive your product and services are. But one thing that can help you to match them and sometimes outperform them is the custom-coded WordPress website design you offer to your audience.
A custom-built WordPress website design can help your website in a number of ways right from getting a better ranking to engaging more users landing on your website. Before we are going to highlight some of the points on why you need to get a custom coded WordPress website design for your business by hiring an award-winning WordPress web design company for your website.
If you are looking to hire the best WordPress website design company for your business then make sure to check our blog on How To Hire The Best WordPress Website Design Company For Your Business?
What is a custom WordPress design?
Before we start highlighting why you need to get a custom-coded WordPress website design for your business. Let’s start with understanding the basics of what is custom WordPress design? A custom-coded website is built from the scratch by following every small process of website design and development. To create a custom-coded design you either need to go with the in-house web design or hire an experienced WordPress website design company to help you with the design process.
A custom coded design offers you the freedom to experiment with your design or we can say create a research-based design that matches your site visitor’s expectations and encourages them to take action on your WordPress website. The reason why businesses reach out to professionals for custom-coded design but it requires a lot of technical and coding skills to create an effective and result-driven website design.
Creating a website from scratch means you get access to a blank page where you can place any kind of image, video, sidebars, featured article section, and other elements anywhere in your website design. Remember when you plan to create a custom-coded website then you will look to add only necessary elements and features that will help you to enhance your website speed and performance on all the devices.
The custom website is built keeping the business need as the topmost priority so businesses can easily access and manage the backend of the website without any issues. So remember a custom-coded website is the best option for all types of business including small business to enterprise-level businesses.
When it comes to engaging users and converting them into paying customers you need to analyze their needs and design your website in a way that acts as the solution to their problems. Pre-built themes can help you to create and offer a fully functioning website. But when it comes to creating a research-based design that drives more traffic and conversion then it is always recommended to hire an experienced WordPress web design company to help you build.
Why should businesses get a custom-coded website design for their business?
By now you must have a detailed idea about what is custom-coded website design. Nest let’s take a look at why you need it for your website and business:
1. Create a design that matches your goal and vision
Today you may find tons of themes that can help you to create your business website. But when it comes to creating a design that grabs user’s attention and encourages them to take action on your website then you need to highly value your business goal and vision. Selecting the right set of colors for your WordPress website allows you to create a website design that matches your business. But today many websites fail to showcase their brand goal and vision.
With the help of a custom-coded website, you can modify every small aspect right from the appearance to the layout of your website. Creating such a type of website is not easy as it sounds. That is the reason why business takes the help of an experienced WordPress web design company. Hiring an experienced professional for your custom-coded WordPress website design can help you to create designs that clearly highlight your goals and vision. This way you will be able to engage more customers and convert them into loyal customers.
Like we mentioned earlier, selecting the right color is not enough. Do you need to have an answer for a number of questions like what kind of business goal you wish to achieve with your WordPress website? Are you looking to generate leads, sell products, or connect with more audiences? What type of content are you going to use in your pages? What type of audience are you going to target? How are you going to place elements in your web design to communicate your goals?
The more clear you are about your goal and vision the better website you will be able to create and offer to your audience. Customizing a ready-made team may help you to get started with the website but when it comes to converting users into paying customers you should hire professionals because the value they will bring to your business can never be compared with the DIY website.
Offer a more secured website
Like we have mentioned earlier, WordPress alone powers 40% of the website on the internet. The numbers are not only attracting users’ attention but also many hackers’ and intruders’ attention as well. In recent years the malicious activities occurring on the WordPress website is continuously increasing. Not only WordPress but other platforms are also seeing a huge number of security breaches. That is the reason why security has become the primary concern of every WordPress website.
WordPress itself is a highly secured platform but there are other factors like the third party addons, hosting, and more that make the website open to different security threats. In today’s highly competitive world where every business is trying to acquire more customers for their business, small security issues can impact your website in a number of ways. You might be surprised that last year nearly 90% of the sites hackers targeted last year were powered by WordPress.
Well by this we are not saying that WordPress is not secured, like we mentioned WordPress is secured but users make it vulnerable to security threats, That is the reason why we always recommend you to get a custom-coded WordPress website design by hiring an experienced WordPress website design company for your business. They ensure to write the code in a way that makes it difficult for the hackers and intruders to get access to your WordPress website.
While the immunity is not a hundred percent guaranteed but in recent years there are very few to no cases of a custom website getting hacked. Even if your website gets hacked the experienced professionals will always be there to help you get started quickly so that you don’t end up losing your customers to your competitor’s website.
If you are looking to enhance your WordPress website security then make sure to check our blog on 5 Best Free WordPress Security Plugin To Use In 2021
Help in differentiating your website from others in your niche
Another reason, why you need to look into getting a custom-coded WordPress website for your business, is because it allows you to separate your WordPress website from the crowd. In today’s competitive marketplace where most businesses are trying to offer the same product and services to their prospects. Your business should be in place to convince your site visitors to trust your website and perform the desired action.
A custom-coded WordPress website can help you to achieve that as it will allow you to separate your website and business from the crowd. Or we can say it offers a sense of trust that encourages users to take action on your WordPress website.
If you are using the simpler theme of your competitor then you might be able to change the color or content but your website will always offer the same feel and if your site visitors find a small mistake in your website then there are high chances that they may never return back to your website.
You might assume that buying a premium theme will help you to set yourself apart from other websites but in reality, 15% of the market is taken up by three premium themes. That means even after making changes the layout and features may offer the same feel to your audience.
On the other hand, by hiring a custom-coded website design you can ensure to offer a unique and research-based design that matches your site visitor’s expectations and separates your website from the crowd. The experienced professionals ensure to create and offre design that enhances brand recognition, customer engagement, and more
Get access to SEO friendly website
Well, custom-coded website design is not only limited to offering better security to your WordPress website but also helps you get access to an SEO-friendly WordPress website. Not to mention but every website today wishes to rank on the top in the search engine result way, as it is considered as the cost-effective way to drive organic traffic on the website. But getting top ranking on the search engine result page is not as easy as it sounds.
Today more and more websites are trying to rank on the top in search engine result pages but most of the time even after implementing all the SEO techniques and factors websites fail to get a better ranking on the search engine result page. Well, the pre-built theme may claim that the theme is SEO friendly but many times the WordPress website fails to rank on the top in the search engine result page.
That is the reason why we always recommend you to get custom-coded WordPress website designs for your business. While creating a custom website an experienced WordPress website design company makes designing teams and the SEO team sit together and create an effective website design plan that helps WordPress websites to get a better ranking on the search engine result page.
The custom-coded WordPress website design comes with clean code that helps search engines to crawl the website easily and understand the purpose of the website. The better search engines understand your website the higher chances will be of getting a better ranking on the search engine result page.
If you are looking to know the best SEO plugin you can use for your website then make sure to check our blog on 11 Best WordPress SEO Plugins To Use In 2021.
Better Performance
A custom-coded WordPress website ensures that your website performs well in every aspect and on every device. Most of the pre-built themes come with overloaded features that downgrade the performance of the WordPress website. Most of the time the codes of the theme are not written in a well-planned way that does more harm to the website than good.
In today’s competitive market the performance and speed of the website play a crucial role as they can make or break your online business. If your WordPress website is taking more than 3-4 seconds to load then your website will automatically start to get more bounce rates and lower conversion rates. Not only that but if your website is failing to perform well among the audience then they will simply leave your website without having any second thought.
A custom-coded website is created keeping the site performance and speed as the first priority. Apart from that, the codes are written in a way that makes it easy for the server to respond quickly to the user’s request. The code written in the custom WordPress website is extensively tested to ensure that the website does not contain any bugs. All these practices lead to better performance across all the browsers. That is the reason why we always recommend you to hire an award-winning WordPress website design company for your website and business.
Custom theme can be updated easily
A custom-coded website can be easily updated compared to the pre-built theme. As mentioned earlier the pre-built theme comes with many features that make the code bulkier due to that most of the time WordPress websites come across compatibility-related issues. WordPress and the plugins present in WordPress are continuously offering regular updates with a goal to offer better performance and security.
In today’s vulnerable marketplace security and performance have become the primary factor to get online success. But many times premium theme owners ignore offering proper updates that make your WordPress website at higher risk. Whereas when it comes to custom WordPress websites you need not worry about the updates as the experienced WordPress website design company that you have hired to create your WordPress website will inform you about updates.
This way you will ensure that your WordPress website design company does not come across any security-related issues as the developer will help you with updating your WordPress website.
Get access to the best support
When you plan to create a custom-coded WordPress website design for your business then you are not only getting access to high-performing SEO-friendly websites but you also get access to first-hand support that responds to your request quickly. Whether you are aware or not, today many WordPress website owners complain that the pre-built theme that they have selected offers poor support in terms of responding to requests.
If you are running a WordPress website then you must accept that your website might come across any kind of unwanted problem at any time. There are high chances that your website may come across compatibility issues as most of the theme and plugin including WordPress is continuously rolling out new updates. Due to these types of compatibility issues, your website might come across various issues and that is the time when you will look for support.
Not only that but if your existing WordPress website comes across any kind of security-related issues then also you might look for support. That is when you get the benefit of using a custom-coded WordPress website for your business. By hiring an experienced WordPress website design company you are ensuring that your website gets First-Hand support so that you are able to resolve the issues quickly and get started with your WordPress website.
Most of the time WordPress website design companies fail to get support quickly because if the pre-built theme comes across any problem then the same problem will be faced by other theme users and that is when you have to wait for your turn. Whereas it’s not the same with custom-coded WordPress websites. If you are hiring an experienced WordPress website design company then you do not have to worry about support as they will ensure that their support team reaches your business as quickly as possible with a goal to resolve your problem as quickly as possible.
Final Thoughts
By now you must be having a detailed idea about why you need to get a custom-coded WordPress website design company for your business. Undoubtedly the custom theme is more expensive than the pre-built themes. However, if you talk in terms of values then a custom-coded website design brings more value in terms of revenue and ROI to your business. The value a custom design brings to your business can never be compared with the pre-built themes.
Every cent you pay to create a custom WordPress website will be worth spending money on it. It will offer you access to a unique design that will help you to separate your website and business from the crowd. Apart from that custom WordPress websites rank better in search engines and offer the best user experience to the site visitors. When creating a custom website you will look to add only important features that will make your WordPress website lightweight which help your WordPress website to load faster.
But to achieve that you need to select the best WordPress website design company for your website and business. Getting access to the best WordPress website design company can help you to create a research-based design that drives more traffic and conversion to your website. Not only that but a research-based design can help you to convert your customers into loyal customers. If you are looking to select the best WordPress website design company for your website then make sure to check our blog on How To Hire The Best WordPress Website Design Company For Your Business?