These days people can’t live without watching YouTube videos. This gives the content creators a great chance to make more money. Of course, there are so many people doing the same thing i.e the same video. So if people are watching your videos more often you can utilize this chance to make some cash, by promoting companies through ads in your video. For that you need to have a good SEO optimized video or else you may lose to someone else who is making the same videos as you are. So do you want to step up your YouTube game? Then follow this SEO tips.
How To Optimize For Youtube’s Algorithm
Youtube has a pretty sophisticated algorithm that ranks content. There are quite a few factors that will rank your content higher.
Firstly, uploading new videos constantly. More fresh videos equal to getting a much better rank.
Watch time is also important as YouTube considers, the more watchable videos, and surface them so that everyone can enjoy.
The optimization done in the first 48-72 hours after uploading your video is pretty important, as such it will determine the rank of your video and thus total views.
Metadata Is Important
It pretty much contains every single detail about your video from title to the hashtags used in your video. Which will be used by YouTube’s algorithm. In other words, Getting your metadata correct will give you a greater chance of optimization.
Here are few tips.
Before creating or recording your videos, do a little research on the same content that’s already uploaded so that you can exploit their weaknesses to your own advantages. It will give you a better idea of things that you should get right in order to surpass your competitors.
Finally, optimizing metadata is done before the creation of the video to give you an edge over your competition.
Youtube Tags: Doing The Keyword Research
Once again having best keywords is a must for your video to achieve a better a rank. You can use all sorts of methods to find keywords like searching for them on YouTube Google and other tools. Later use those keywords as hashtags which will help the YouTube algorithm to categorize your videos in the search. But you should also keep in mind that there is a limit for adding hashtags, so try to squeeze in as much keywords as possible. For instance, multiple-word tags rather than single-word tags.
You can also try to find tags that your competitors used in their videos. Usually, YouTube hides those tags but you can still see them by using tools like vidIQ or Tubebuddy.
With the help of above-mentioned tools, you can also get their other info such as Facebook line, SEO score etc., but it’s like spying on others and can be good or bad depending on how you use that information.
If you’re reading this, we know for sure that you could use help with promoting your YouTube videos or the channel itself. We are San Francisco SEO Company, experts in promoting videos using Search Engine Optimization. We can help you get more views, likes and subscriptions on YouTube.