5 Best WordPress Lead Generation Plugin To Use In 2020

Looking for the best lead generation plugin for your WordPress website in 2020? If so, then you have landed on the right article where we are going to list some of the best and popular lead generation plugins that you can integrate and activate in your wordpress website within few clicks.  

Lead generating is considered one of the important aspects of all types of businesses. Without lead, it becomes difficult for businesses to interact with their potential customers and convert them into paying customers. Whether you are using a custom-coded website or a WordPress website without leads it will become impossible to explore and discover new business opportunities. 

Whenever you start an agency or any kind of business first and foremost thing you need is leads to get started. Because it’s not compulsory that people who visit your website will perform the desired action. Once they leave without performing any action then they are probably gone and never going to come back.

Getting their detail will help you to contact them through email and appeal them with a convincing reason why they should come back on your website. The best way to get your site visitor as well as potential customer contact details are through the lead generation process.  WordPress comes with a bunch of lead generation that helps wordpress websites to grab more leads and keep track of their potential leads

In this article, we are going to highlight some of the best WordPress lead generation plugin that you can use in your WordPress website to drive more sales and conversion. 

If you are looking for the best WordPress theme that you can use in 2020 then make sure to check out the blog on Best WordPress Themes To Use For Your Website In 2020

5 Best Lead Generation Plugins To Use In 2020



When it comes to selecting the best lead generation plugin for a website “OptiMosnster” name always comes on the top. Optimonster is considered as one of the most powerful and th best solution for lead generation.  Using OptinMonster you can create the best attention-grabbing opt-in forms that can engage your visitors and encourage them to take action. 

Its key features include:

  • Smart Abandonment Recovery: OptinMonster’s Exit-Intent® technology can boost conversions as much as 4% by engaging visitors the precise moment they plan to leave your website.
  • Page-Level Targeting: Want to create targeted email campaigns that appeal to specific segments of your visitors? Page-level targeting does just that by presenting those visitors with custom-tailored opt-in forms based on how they respond to your website.
  • A/B Testing: Tired of trying to guess which of your methods are working and which are driving away potential customers? OptinMonster’s A/B testing allows you to make informed decisions about your lead generation initiatives by assessing the performance of two campaigns side by side.

Best of all, this WordPress lead-magnet plugin is powerful, easy to use, and integrates with popular email marketing tools like Constant Contact, Mailchimp, and GetResponse to name a few. This makes OptinMonster the ideal solution for growing email lists and turning visitors into loyal customers.



WPForms is a powerful tool that lets you optimize your lead capture page on WordPress sites. Perfect for the tech-savvy eCommerce professional and beginners working on their very first virtual storefront, WPForms allows users to choose from a number of beautiful pre-made contact forms, email subscription forms, payment gateways, and any other type of form you may need on your WordPress site.

Stand-out features of WPForms include:

  • Protection against spam: Powered by CAPTCHA and Honeypot methods, WPForms keeps your site protected against spammers and people trying to abuse your registration process.
  • Integration with email tools: WPForms can be used to create opt-in forms for Mailchimp and AWeber users, making it easier and more convenient for people using these platforms to build their email lists.
  • Smart Conditional Logic: Certain elements of your forms can be shown (or hidden) from visitors depending on how they interact with your website.

With WPForms, you can build a visually stunning, mobile-responsive WordPress form with a few clicks of a mouse, no coding necessary. Thanks to its extensive templates and drag-and-drop features, designing a contact or subscription form that meets the unique needs of your business has never been easier.



Customer experience is the new brand and what better way to give unparalleled customer experience than through live chat?

Research suggests that companies with response times shorter than five minutes are 10x more likely to make contact with leads than their slower-responding competitors. That’s where LiveChat comes in.

LiveChat is a lead gen pro WordPress plugin that engages with visitors in real-time as they browse your eCommerce site. Perfect for collecting customer data, LiveChat also seamlessly integrates with a number of popular email marketing tools, including Mailchimp, Constant Contact, and Campaign Monitor.

Growing your email list has never been easier. Simply use LiveChat to engage with prospective customers, share their contact details and customer information with your email marketing platform, and then add potential leads to any relevant mailing campaigns you’re working on.

Formidable Forms

Formidable Forms may look like a contact form plugin on the surface, but it actually offers so much more than simple WordPress forms.

For example, Formidable Forms make it easy to collect and analyze data, which can be viewed in the form of charts, tables, and graphs. As such, you can access the performance of your opt-in forms more easily, giving you the ability to adopt a data-driven approach towards mailing list optimization.

And, Formidable lets you build interactive forms able to calculate problems in real-time. For example, if you’re a health company, you can add a BMI calculator into your mailing opt-in form. This gets the visitor to actually engage with your form, increasing the likelihood that they’ll join your mailing list.

But that’s not all. Formidable Forms even integrates with the WordPress eCommerce plugin WooCommerce where it can be used to collect customer information, calculate prices based on add-ons and shipping options, and many other exciting features to drive sales and enhance the customer experience.


Hope this article helped you to get an indeapth idea about the best lead generation plugin that you can use for your wordpress website. You can make use of these plugins to generate more leads and track your potential leads activity.  Before selecting the right lead generation plugin for your website make sure you are aware of your requirement for the better selection process. 

Looking to generate more leads and traffic on your wordpress website? If so then make sure you hire an experienced website design company that can help you to create an attractive and conversion-centric website for your business.

Frequently Asked Questions: 

1. How to add a simple lead magnet in WordPress?

  • Before offering any kind of lead magnet on your WordPress website first identify what lead magnet you are going to offer to your audience? 
  • Create a Lead magnet sign up form 
  • Upload your lead magnet 
  • Hide you lead magnet form google (using robot.txt)
  • Create a new subscription confirmation page 
  • Redirect you subscribers to sug
  • Setup an email series a send a welcome email after they signup with your lead magnet

Today creating an email list by collecting visitor’s email is not limited to just adding a signup form or pop up on your web pages. For that, you need to have an attractive website design that can relate to your site visitor and encourage them to take action. Yes, there are other aspects like your website content, product, services, CTA, and more. 

But your WordPress website design will play a major role in offering you desired results. That’s why it is recommended to hire the best WordPress website design company to create a custom-coded website for your business. 

2. What is the best content form plugin for WordPress? 

Below we are going to list some of the important for a plugin that you can use for your website 

  • WPForms 
  • Content Form 7
  • Simple Basic Contact Forms 
  • Formidable Forms 
  • Gravity Forms 
  • Ninja Forms 
  • Visual Form Builder 
  • Calders Forms 
  • And many more 

Remember your website defines your business reputation and online presence, so make sure you have an attractive and research-based website. SFWP Experts is an award-winning website design company that can help you in building a website that drives more traffic and generates more leads for your business. 

3. What are the different types of lead generation? 

In general, the lead magnet is divided into two parts: marketing leads and sales leads. Marketing leads are generated by offering lead magnets like ebooks, whitepaper, coupon code, and more to businesses targeted customers. Whereas Sales lead is generated spring in the target customer demographics like their income, psychography, FICO score, and more. 

If you are looking to create a website that helps you to generate more leads for your business with the right strategy then you need to focus on hiring the best website design company for your business.  SFWP experts is an award-winning website design company that is experienced in creating standard as well as the ecommerce website for all type of businesses. a