Looking for the best WordPress landing page plugin for your WordPress website design? If yes then read this article to know the best landing page plugin that can convert your site visitor into a customer.

Today whether you are creating an email marketing campaign or using Google or social ads, your landing page will play a major role in making your campaign successful. Linking your camping to your homepage or product page will not offer an impact result that you desire.

“About Us: SFWP Experts is an award-winning Los Angeles WordPress website design company specialized in offering conversion-centric custom web design services to all sizes of businesses. Our professionals can create highly effective and fully responsive eCommerce as well as a standard website. We at SFWP Experts have a team of content writing and marketing experts, dedicated to delivering high-quality and fact-based content to educate our audience about the latest trends, tools, tips, and more.“

The main aim of creating a landing page is to advertise your lead magnet and maximize your conversion. Selecting an effective WordPress landing page plugins will surely help you to craft a landing page that can grab your site visitor’s attention and persuade them to take action.

In this article, we will help you in determining different features you should expect from a WordPress landing page plugin provider. Not only that but reading this article will give you a brief idea about different WordPress landing page plugin to use in 2020.

If you are looking to know more about what is landing page and how to build the best landing page for WordPress from scratch then check our blog on How To Create A Landing Page In WordPress Using Elementor (For Free) And Beaver Builder?

What features to expect from a WordPress landing Landing page Plugin?

While searching for the best landing page plugin for WordPress you will come across various plugins offering similar features. So the question is how will you differentiate and identify the best WordPress landing page plugin for your website.

Don’t worry we have got you covered, before kicking off your search for the best landing page plugin we would like to demystify the features that should expect for landing page plugin provider.

There is no doubt that a good and effective landing page plugin should offer you an ability to design a conversion-centric landing page that can persuade your customer to perform the desired action.

Even without any prior coding knowledge, the plugin should allow you to design an attractive and eye-catchy landing page for your website. Below we have mentioned some important features that you should consider while selecting a WordPress landing page plugin.

Pre-Built Templates: There is no doubt that pre-built templets are one of the essential features you should expect from the landing page plugin. You might create a landing page for different products that’s when pre-built templates will assist you in saving time. Remember number always matters check how many pre-built templets are offered by WordPress landing page plugin provider.

Drag and Drop features: Almost every landing page builder plugin offers drag and drops feature. Adding elements like timer, text, media, and more rejuvenates and makes landing page intuitive. Drag and drop feature makes it easy for you to add those elements. Check whether your WordPress landing page plugin is providing drag and drop features or not.

Email integration: Landing pages are created to capture visitor’s info like name and email list. So that you can target them in the future and sell your product. Your Email marketing tools help you to manage those data (email list). Make sure the selected WordPress landing page plugin offers easy email marketing tool integration (Mailchimp, ConatantContact, CampaignMonitor, etc.)

Testing: After creating a landing page you may think whether your elements are appearing properly in front of visitors or not. Your CTA is clearly visible or not. Your subscription form, testimonial, and more are effective or not. Without knowing all these you can publish your landing page. A/B testing makes it easy for you to analyze how interactive and attractive your landing page will be in front of visitors.

Element Support: The elements (video, images, GIFs, documents, and more) you use in your landing page plays a major role in converting your site visitor to perform the desired action.

If you are busy and don’t have time to create an attractive landing page for your website, then reach out to an experienced WordPress website design company that can help you to craft landing pages that you desire.

Best Landing Page Plugin for WordPress

1. Elementor

Elementor is one of the popular freemium page builder plugins that allow you to customize your web pages and create an attractive landing page for the WordPress website. Its user-friendly interface and free features separate it from other WordPress landing page plugins.

It comes with various attractive features and pre-built templates that make it easy for site owners to create different landing pages for different products. However, there is a pre-built template limitation for the free version.

Elementor free versions have boundless design potentials. You can easily drag and drop various elements and different modules like button, heading, images, videos, and more into your column. Not only that but it allows you to arrange the page area into sections and you can view the live CSS changes made on your landing page.

If you wish to create a landing page from scratch then check How To Create A Landing Page In WordPress Using Elementor (For Free) And Beaver Builder?

But if you wish to access more advanced feature then you can shift to the premium version. Elemento Pro comes with different pre-built templets (more than free version), access to more email marketing tools (integration), advanced visuals, and many more features that allow you to create a persuading landing page.

Pricing

Earlier we have told elementor is free of cost you don’t have to put in any money. However, if you wish to access its pro version then it starts

From $49/year for one site (personal plan)
$99/year for three sites (plus plan)
$199/ year for 1000 sites (Expert plan)

Features:

Drag and drop visual editor with live CSS preview
More than 300 designer-made templates
Offers pop up the builder for the premium version
Allows you to edit the element for different devices (including mobile)
Theme builder to edit your pages
Easy email marketing tool integration
Premium version offers different modules like a countdown timer, animated headline, pricing table, and more.
And many more

If you are looking to build an intuitive landing page with eye-catchy elements that can grab your site visitor’s attention and persuade them to convert then don’t hesitate to contact us. We at SFWP Experts have landing page designers experienced in creating more than 1000+ landing pages for eCommerce as well as standard websites.

2. Beaver Builder

There is no doubt that Beaver Builder is another effective and popular WordPress landing page plugin that allows you to create a conversion-centric landing page for your products. Beaver builder user-friendly interface makes it easy for a new beginner to easily create an intuitive landing page for the WordPress website.

It comes with lightning-fast drag and drops visual editore that allows you to easily add different elements into your landing page. Using a beaver builder you can easily edit and customize each module and element by just one click.

Beaver builder offers various pre-built templates that save you time and allows you to create different landing pages for different purposes. If you are having a woocommerce website then a beaver builder can be the perfect choice for your website.

Another feature that separates the beaver builder from other plugins is its integration with different themes. Beaver Builder plugin supports almost all the themes present in WordPress. That means if you wish to switch the themes in the future then you can easily do it easily without worrying about the plugin integration with the particular theme.

Pricing:

Beaver builder offers three different pricing plans for all types of business.

If you are a beginner then you can opt for Standart Plan for $99 for unlimited sites
Its Pro plan comes for $199 with multisite capacity and beaver builder themes
If you are looking for a plan that offers white labeling then you can opt for Agency plan that comes for $399

Features:

Offers Drag and Drop visual editor to add elements and modules
Pre-built template with easy customization
Supports WooCommerec/WordPress themes and website
Easy integration with popular email marketing tools
live preview feature
Duplicate rows and columns
Allows you to create mobile-friendly and responsive themes
And many more

3. OptimizePress

If you planning to create landing pages, sales pages, launch funnel, and more then OptimizePress can be the perfect choice for your WordPress website. OptimizePress allows you to create an advanced landing page that can convert your visitor into paying customers.

Compared to other WordPress landing page plugins Optimizepress is not built specifically for creating landing page but its feature-packed version is considered best for marketers. Using Optimizepress you can create conversion-centric marketing pages that can allow you to get leads, subscribers, and customers.

Its attractive features allow you to easily add elements using drag and drop visual editor. Optmizepress lightning builder feature separates it from other WordPress landing page plugins. It offers more the 30 ready to use templates that include long-form sales page, lead capture page, webinar page, and many more. Remember Optimize press doesn’t offer the A/B testing feature. it is expected to be added soon.

Pricing:

If you are planning to buy OptimizePress then it is important to know the pricing & plan offered by them.

Essential Plan For $99/year one personal site (comes with 1-year support)
Business Plan For $149/year 5 personal site
Suite Plan For $199/year 20 personal site

Features:

Drag and drop editor to customize your landing page
Different designer-made templates
Email and webinar integration into your landing page
Offers Unsplash free stock image integration
Offers lighting fast editing and page load speed
Easily integrate payment gateways
Build conversion-centric checkout page
Allows you to enable and disable scripts in your landing page
And many more

4. Leadpages

Not to get confused LeadPage is not a dedicated landing page plugin, but it is one of the popular WordPress landing page builders with various attractive features that allows the site owner to create a landing page that drives more conversion, leads and sales

Using its drag and drop features you can easily create, edit, and customize your landing page. Not one that but if you wish to create web pages or entire website you can do it using the attractive features offered by LeadPage.

Its user-friendly interface allows you to easily integrate the landing page into your WordPress website either through a plugin or you can directly upload it to your server using HTML code. There are a bunch of advanced and professionally designed templates available that you can use and create a conversion-centric landing page for your website.

LeadPage can be easily integrated with most of the third-party email marketing tools. Using its drag and drop features you can add elements and modules like text, media, images, CTA buttons, and more into your landing page.

Pricing:

Compared to other WordPress landing page builder Leadpage pricing plans are costly.

Its Standard plans come for $25/month for single sites
For the Pro plan, you have to pay $48/month (if billed annually) for three sites
The advance plan will cost you $199/month (if billed annually) for 50 sites.

Features:

Offers drag and drop visual builder
Easy integration with the third-party email marketing tools
HTML editing
Offers A/B testing features
Easy integration with payment gateways
Landing page optimization for mobile devices
And many more

5. Thrive Architect

Thrive Architect is another WordPress landing page plugin that we recommend to use for creating an intuitive landing page for your website. It comes with various conversion-focused modules like an animated countdown timer, testimonials, content boxes, and many more that can enhance your landing page and help you to generate more leads.

Using Thrive Architect you to easily drag and drop elements, block, and more into your landing pages. Not only that but it gives access to more than 320 templates that are built specifically for landing pages. you don’t need any prior coding knowledge to access those templates.

Thrive Architect offers a user-friendly interface with a visual editor that can be easily accessed by any new beginner. Its attractive animation and hover effect separates it from other WordPress landing page plugins.

You can easily add the signup form and link it to your desired email marketing tools like Mailchimp, Webinarjam. Mad mini and more. You can easily test the landing page to check whether all the elements are visible and properly placed or not.

Pricing:

The free version of a Thrive Architect offers very limited features. If you are planning to buy Thrive Architect then the pricing plan varies form $67/year for 1 site and goes up to $147 for 15 sites.

Features:

Drag & Drop visual editor
Easy integration with webinar services and email marketing tools
More than 320 landing page template available with easy access (no prior coding knowledge required)
Offers A/B testing feature
Easily edit and customize post and pages
Access to various themes
And many more

Conclusion

The main purposes of creating a landing page are to dive more conversion and collect your site visitors’ details. Your lead magnet and landing page design will pay a major role in persuading your customers to perform the desired action.

If you are a new beginner with less marketing budget then it is recommended to use Elementor free version to create a landing page for your website. However, if you wish to buy the premium plan then Beaver builder, LeadPage, and Thrive Architect can be your first choice.

Depending on your requirement you can make use of the above features to differentiate and identify the best WordPress landing page plugin for your website. We hope that the above details helped you to identify the best landing page plugin for WordPress as well as the woocommerce website.

Frequently Asked Questions:

1. What is the landing page and how does it work?

Landing pages are the web pages that are used by the marketer in PPC and social media ads to advertise lead magnet and products. One of the sole purposes of the landing page is to generate more conversion by advertising the lead magnet. Every landing page is built with a specific purpose like make visitors download the lead magnet, buy your product or services, spread awareness about the new launch, and more.

2. What is the best WordPress landing page plugin?

There are various landing page plugins available in WordPress but if you are looking for the best WordPress landing page plugin then check below:

Elementor
Beaver Builder
OptimizePress
Leadpages
Thrive Architect

3. Where can I post a Landing page?

Use it for Paid ads and social media ads
You can include your landing page in the product or resource page
Use it in your blogs
Banner
In your contact us page
home page slider
Use it in your website footer

4. How can I create free landing pages in WordPress?

Elementor, Wix is the best plugins that allow you to create a landing page for your website without any cost. Mainly, Elementor is one of the effective and user-friendly plugin using which you can easily create the landing page and include various elements in it.